Improper mobile phone advertisements lead to sidetracking subscribers mind: an expert

“Mobile phone development and spreading among people makes it the most efficient and best tool for advertisement,” Mohammadmahdi Kargosha told Mobna news agency.
“Mobile phone advertisement is being studied by operators and companies for several years,” he added.
“About 385 million dollars has been invested on mobile phone advertisement in 2006 and it is predicted that this investment will reach to 1.6 billion dollars by 2010,” he added.
“Mobile phone advertisements should be interesting and useful for subscribers. But unfortunately some advertisements are not useful and irritate users,” he said.
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